As more and more people are sharing their shopping experiences on the online review sites, online reputation has become an important factor in knowing if a company will fail or become a great success story. Did you know that 80% of consumers read online reviews before buying a service?
However, when we shop online, we are missing that tangible element of touching and seeing a product for ourselves. We’re allowing strangers who have already purchased the product to do this for us. We listen to their reviews and trust their advice. Indeed, we trust complete strangers.
BritainReviews is a site that collects reviews, opinions and complaints on all shops and web shops in the UK. Your shopping experience is in your hands so don’t rely on the sales talk of some salesman. Instead, trust thousands of opinions of customers that went before you so you can learn from their personal experience. Because let’s be honest: who do you trust more? A salesman, your friend with one informed opinion or the opinions of hundreds of customers that bought a computer, laptop, car insurance, flights or mobile phone subscription at that same company? Read more reviews at online trading.
So what can you do to harness the power of customer success and turn unhappy or passive customers into raving fans? First, don’t chase reviews alone. Instead, customer success should be the main focus of your business. Reviews will follow, but, of course, reviews only work in your favor when they are positive. If you need to work out some kinks in your support or customer service, even marketing and sales, do so first so you can guarantee customer satisfaction. Make customer success a pillar or core value that everyone in your company can strive for. Consider incorporating customer success into departmental goals and train each team on what customer success looks like. Share customer success stories internally and celebrate those wins along with your own.
There are many companies in the UK that offer similar products or services. It’s a maze of discounts, special offers, promises and a battle of being the cheapest. Of course, you can find out who is the cheapest via a comparison site or make a direct calculation at an energy supplier, car insurance or price fighter for a city trip or holiday far away. But is the cheapest really the best? Or are there some nasty catches hidden in the fine print that you were (barely) informed about. Did you have to pay extra for your suitcase at the check-in counter or were the charges for installation more than the energy company told you upfront? Are you stuck with a lease contract for a long time? Or do you have to stop your mobile telephone subscription a year in advance so as not to be stuck with it for another year? That’s what hands-on experts can tell you. Or rather: clients or customers that have recently made a purchase at this car rental company, telephone company or tour operator. The costs can be more than you expected. And later, the large bill will come as a complete surprise. That is why experiences, together with comparisons and product information, are so important. Read more reviews at british log cabins.
According to a study conducted by Zuberance, eight of ten consumers say online reviews influence their purchase decisions. This statistic should be reason enough for you to realize the value of customer reviews. The interesting factor in this case is that we’re actually seeing a change in consumer behavior when they interact with a review. Below are a few supporting facts for the construction industry alone. 90% of consumers read online reviews before calling a contractor. 92% of people will contact a local contractor if he has at least a four-star rating. Consumers are likely to spend 31% more on a business with excellent reviews.
After hanging on the phone with the customer service of an insurance company, you can of course pick up your phone again to throw it out of the window. We ensure you: that will relieve your tension. But since the bill is already higher than you anticipated anyway, you can also write an honest review and rate the company on the service you have been given. Maybe that won’t help your own situation, but it will prevent others from encountering the same thing. You can make sure that other people won’t fall into this trap. But of course, that goes the other way as well: Did a company really help you with good customer service? Do you think they deserve praise? Do you think this company has a right to stand out because they do care about their customers? Then you can tell everyone that this is a dating site or web shop in which others can safely put their trust. If everyone writes down their experiences, you in turn can look at other companies to see if buying there is a safe, trustworthy and sensible choice. That’s how we help each other! Read more reviews on UK weekend breaks.
Nowadays, people seek real advice from real users, sharing their honest and unfiltered opinion about their experience with the business, which is why reviews have become the best way for businesses to build a bigger social reach and establish valuable trust which instantly converts potential customers into paying customers?-?a study shows that 92% of users will use a local business if it has at least a 4-star rating.
In the case of big complaints, sometimes we mediate. Do you have problems with a certain company and there seems no way out? Write a review and maybe we can help you come to a solution. But we also like to shine a light on companies that do the right thing. Do you have a story with a very good ending? Did this company do everything you expected or even more than was necessary? Please write to us. We can make a news item and put them in a positive light.